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Marketing [clear filter]
Monday, October 2
 

9:30am

Cybercrime’s Impact on Brand and How to Protect It
The Steps Everyone Worried About Brand Reputation in the new age of cybersecurity should take today. 

Speakers
avatar for John Buzzell

John Buzzell

President, YOU ARE HERE
John Buzzell is an award winning 27-year veteran of the digital industry, creating interactive experiences in Augmented and Virtual Reality, Videogames, Mobile apps, and numerous high-volume Websites. At YOU ARE HERE, Buzzell leads teams that create meaningful and measurable experiences... Read More →
avatar for Emmett Hawkins III

Emmett Hawkins III

CTO, Leapfrog Services, Inc.
Emmett “Trey” Hawkins oversees technology solutions, service offerings, and the evolution of core technologies at Leapfrog Services. He also works with Leapfrog clients as an advisor and solutions architect. He was co-founder and CTO of Virtex Networks, Inc., one of the nation's... Read More →
avatar for Ricardo Olivo

Ricardo Olivo

Sr. Director of Innovation Technologies, YOU ARE HERE
Ricardo Olivo leads technology at YOU ARE HERE, an immersive technology lab in Atlanta, Georgia.  Drawing on nearly 12 years’ experience in multimedia and game development, Olivo has innovated through technologies like augmented reality, virtual reality, projection mapping, mobile... Read More →


Monday October 2, 2017 9:30am - 10:30am
Room B - South Tower - Floor 22 225 Peachtree St NE, Atlanta GA 30303
 
Wednesday, October 4
 

4:30pm

New Realities - AR, VR & MR
Over the past few years technologies like Augmented Reality and Virtual Reality have dominated tech and marketing headlines as brands have begun to see the power and opportunity associated with these emerging forms of reality. By 2018 the virtual reality market alone could reach $7 billion and AR and VR are predicted to hit $150 billion in revenue by 2020. And the opportunities for brands extend far beyond entertainment and gimmicky customer engagement tactics into every facet of their business; from employee training and on-boarding to more efficient logistics management to creating collaborative work environments AR, VR and MR are paving the way for a new era of business.

Speakers
avatar for Jamie Clarke

Jamie Clarke

COO, Skignz
Jamie is the COO of skignz, One of the Uk’s fastest growing start ups, operating in the Augmented Reality (AR) space.  He has been with the Company since 2015 and is a Founding Shareholder.  Jamie has a history of senior management and Directorship roles in various sectors and... Read More →
avatar for Annie Eaton

Annie Eaton

CEO, Futurus
Annie Eaton is the CEO of Atlanta-based future technologies company Futurus, where she creates immersive, engaging and interactive experiences in virtual reality, augmented reality and 360 capture. Before she founded Futurus in 2014, Annie worked in the power and financial technology... Read More →
avatar for Devika Rao

Devika Rao

Vice President of Account Services, O'Neill Communications
Devika Rao is the Vice President of Account Services of O'Neill Communications, a marketing and communications firm based in Atlanta, GA. She manages and leads national digital marketing, communications and public relations strategies and campaigns for nonprofits, private companies... Read More →
avatar for Elliott Rothman

Elliott Rothman

Director, Innovation, Trick3D
Elliott Rothman works as TRICK 3D’s Director of Innovation & Development, leading the studio’s technology teams as they use emerging technologies, such as AR and VR, to solve real-world problems for Fortune 500 clients. Rothman champions smart, applied and beautiful uses of technology... Read More →


Wednesday October 4, 2017 4:30pm - 5:30pm
Room C - Harris Tower - Floor 24 233 Peachtree St NE, Atlanta GA 30303
 
Thursday, October 5
 

11:00am

Finding the Edge of the Inbox: What’s Possible in Email
You can do what? In an email?? The average marketer or designer may think of email as a static medium—but the inbox experience has radically changed in the last few years. From allowing your audience to scroll through different views of a product to inbox shopping to images that change based on the weather, in this chat we’ll talk though some of the most excellent possibilities that you never knew could happen in the inbox.

Speakers
avatar for Laura Sullivan

Laura Sullivan

Creative Director, BrightWave
Laura oversees the creative product at BrightWave, a top email marketing agency based in Atlanta. She rallies and inspires a team of copywriters, designers and developers to innovate in the inbox on the daily—and works with our clients to brainstorm eye-catching, click-worthy solutions... Read More →


Thursday October 5, 2017 11:00am - 12:00pm
Room B - South Tower - Floor 22 225 Peachtree St NE, Atlanta GA 30303
 
Friday, October 6
 

11:00am

The Agency of the Future
The agency landscape is changing with everyone from traditional consulting firms to production studios competing for business that was once solely owned by Madison Avenue and later shared with digital marketing and advertising agencies. This shift begs the question, what does the agency of the future need to look like in order to remain competitive when disruption is coming from all sides? Our panel of experts from agencies both big and small, will talk about the challenges agencies face today and how they are adapting to address client needs and expectations and the constant, but exciting disruption in the space.

Moderators
avatar for Kashi Sehgal

Kashi Sehgal

Kashi Sehgal is Co-Founder & CEO of Gigabark, an integrated mobile solutions company rooted in phone and text messaging technologies. She also serves as Founder & Executive Director of SuperNova South, the largest, most accessible, and most inclusive multi-disciplinary technology... Read More →

Speakers
avatar for Neil Bedwell

Neil Bedwell

Co-Founder, Local Industries
A digital-native and strategic leader with 15 years running work, teams, and businesses in London, Amsterdam, and San Francisco.  Neil is a co-founder of Local Industries, a strategic consultancy focused on Change Marketing - using consumer grade marketing techniques to design... Read More →
avatar for Danielle Donnelly

Danielle Donnelly

SVP, Strategy, Moxie
Atlanta native Danielle Donnelly is Moxie’s resident expert on brand planning, content strategy and channel experience. She heads Moxie’s award-winning social practice and leverages her expertise to help our clients identify and optimize opportunities to engage customers in unique... Read More →
avatar for John Stapleton

John Stapleton

EVP, Chief Creative Officer, 22 Squared
John has been with the agency for 15 years and spearheads creative development for all of our clients, including integrated storytelling, social content creation, digital experience design and our in-house production studio, 22pictures. Well-known in the advertising community as a... Read More →
avatar for Crystal White

Crystal White

Strategy Lead, Launch
Crystal White has 15+ years of experience in technology, human resources, and telecom industries, having served in predominantly sales and marketing roles prior to her current role as strategy lead with Launch, TAG’s 2016 Agency of the Year. Crystal has a Master of Professional... Read More →


Friday October 6, 2017 11:00am - 12:00pm
Room D - Marquis 1 - Floor 4 245 Peachtree Center Ave NE, Atlanta, GA 30303