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Monday, October 2 • 4:30pm - 5:30pm
He Shoots, He Scores: How Sport Teams Create Fandoms with Social Media

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Social media has altered the relationship between teams and their fans. Sport brands share how they use social to boost their marketing strategy and drive engagement.


M. Cole Jones

Managing Partner, RIISE Ventures

avatar for Dave Cox

Dave Cox

Live Events Marketing Manager, WWE
avatar for Jen Galas

Jen Galas

Associate Director of Digital Services, University of Georgia
Jen Galas was named the Associate Director of Digital Services at University of Georgia for Social Media in August of 2015 after serving as the Assistant Director of Sports Communications since 2012. Galas is responsible for the development, implementation, and coordination of digital... Read More →
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Greg Mize

Director Digital Marketing, Atlanta Braves
Greg Mize is the Digital Director for the Atlanta Braves, leading all of the club’s digital innovation and media initiatives. In this role, Greg oversees the club’s digital presence across mobile, tablet and desktop platforms, including the club’s social media channels, the... Read More →
avatar for Matt Moore

Matt Moore

Director of Digital and Broadcast, Atlanta United FC
Matt Moore joined the Atlanta United front office team fulltime in 2015 as Director of Digital and Broadcast. Matt played a key role in the launch of the Atlanta United brand as he created and developed the social media activation.  He was instrumental in establishing and growing... Read More →

Monday October 2, 2017 4:30pm - 5:30pm EDT
Room D - Marquis 1 - Floor 4 245 Peachtree Center Ave NE, Atlanta, GA 30303